Agents: It’s Time To Get Comfortable Again

The Only Way For A Newspaper To Survive

Knock knock.
Who’s there?
Newspaper.
Newspaper who?
Exactly.
It’s almost embarrassing for me to write about why you shouldn’t advertise in newspapers so I won’t. Instead, I’ll update you on just what newspapers are doing to stay afloat in such turbulent times. You may ask “why does this matter to me as a real estate agent?” It’s a great question [...]

Fried Chicken and Pot Holes

Another great example of Guerilla Marketing at it’s best.  KFC offers to fill in potholes across the U.S.  Read the article.
Read more about Guerilla Marketing on Blog of Geese right here

Identifying That ‘One Thing’ In Your Brand

Tonight my son, Evan, kept pointing to the back of my computer and saying “Dats Dada’s.”  Translation: That’s Dad’s.  It turns out that what he was pointing to was not my computer at all but a bumper sticker that is stuck to the back of my laptop.  The sticker has a picture of a blue [...]

Quick Read: Stimulus Bill’s Effects On The Housing Market

I sat down last night and went over some of the newly signed stimulus bill to see how it may effect those who are part of the real estate industry. Here is the one thing you NEED to know.
There’s a $8,000 tax credit for first-time home buyers only who buy between Jan. 1 and Dec. [...]

No Chicken On Sundays

Creating hours in your real estate world.

Be Personable Like Your Dentist

Several months ago I wrote about my dentist in Boston and how impressed I was with them.  Not just the service, but the entire way they marketed themselves.  I was so impressed, I called them back to find out how they knew my wife and I so well. I mean, really, after our first couple [...]

Merry…I mean Happy Holidays. What?

The holidays are just about here!  When I say holidays I am talking about good ‘ole Christmas(Dec. 25); Kwanzaa (Begins Dec. 26) and Hanukkah (Dec. 21). Each year it amzes me more and more how many people will not say “Merry Christmas” or “Happy Hanukkah.” Just so you know where I stand on this issue, [...]

Does God Belong In Your Real Estate Business?

It wasn’t more then a year ago I was sitting down with a Vice President of a real estate company and we were talking about something that all of us are told to shy away from.  The foundational question of the conversation was rather simple.  Does God belong in real estate?  Before you answer this [...]

Matt at Fort Worth Turkey Trot PART ONE

What a great way to get out on a cool morning and exercise. The YMCA hosts its 27th annual Turkey Trot in Fort Worth. It’s also an excuse to eat more turkey later on in the day! I ran with the other members of Fellowship Church.